Services List
Every Social Media Support You Could Need:
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The Content Intensive
Walk away with 90 days of content in 2 hours.
All the content you need, captured in one effortless day. Together we’ll map out a shot list that reflects your brand story, then I’ll arrive at your chosen location with a full suite of equipment. In just two hours, we’ll create 3 months of versatile, high-quality content you can use across platforms, freeing you up from scramble-posting and giving you a strategic library to pull from.
Payment: $1,000
Includes:
- 2x 30-min planning calls to align goals + creative direction
- 2-hour professional shoot window
- All RAW footage + photos delivered
- Multi-device capture for range (iPhone BTS, DJI Pocket 3 video, DSLR stills)
- Organization + labeling of content files for easy use
Add-ons:
- $500: Professionally booked location to fit your brand aesthetic
- $500: Extra 2-hour shoot block (double the content)
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The Content Studio
A done-for-you content engine.
Skip the overwhelm of staring at a folder of footage wondering what to post. I’ll transform your Content Intensive assets into polished, platform-ready posts that feel authentic and drive engagement so that you can focus on running your business, not building your feed.
Payment: $1,500/month at a 3 month minimum
Includes:
- Everything in The Content Intensive
- 90-day content strategy & posting plan
- 20 custom posts crafted + scheduled for 1 platform of your choice
- Branded copywriting (voice-matched captions with strong hooks + CTAs)
- Keyword, link, and metadata optimization for reach
- Visuals formatted for each placement (feed, reels, stories, etc.)
Add-ons:
- $250: 10 additional posts
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Audience Engagement
More than just a reply.
Don’t let community management slip through the cracks. I’ll make sure your community feels heard, valued, and excited to interact with your brand. From answering DMs to sparking conversations, this is how you turn passive followers into active fans.
Payment: $1,500/month at a 3 month minimum
Includes:
- Daily comment & DM response (30 min, 5 days/week)
- Proactive outreach to increase visibility
- 1x custom funnel per month (ManyChat or similar) to nurture leads on auto pilot
- Monthly report of conversation insights
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Community Stewardship
Less churn, more potential.
Your owned community should feel like home, not another platform to maintain. I’ll help you nurture members, streamline systems, and grow engagement so it becomes a thriving extension of your brand.
Payment: $2,500/month at a 3 month minimum
Includes:
- 1 hour call time per month for strategy & feedback
- Daily comment & DM response with proactive outreach on new posts (1 hour, 5 days/week)
- Customer support & subscription management handled directly in-platform
- Creation of new spaces, workflows, and user journeys as needed
- Weekly & monthly data reporting (growth, churn, engagement, member highlights)
Add-ons:
- $500: 20 content posts (educational, promotional, or conversational prompts)
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Essential Social Media Management
Strategic frameworks & visibility boosts.
Perfect for founders who want to stay involved but need structure to stop second-guessing their efforts. With this plan, you’ll get a strategic framework, consistent scheduling, and optimization that ensures your posts don’t just ‘go live’, they actually work for you.
Payment: $1,500/month at a 3 month minimum
Includes:
- 1 hr of call time per month to discuss strategy & feedback
- Management for 1 platform of your choice
- Content calendar creation & 20 tailored post ideas per month
- Scheduling of client-provided content (no design or editing provided)
- Caption writing (optimized for voice + reach)
- Keywords, location, linking, and available on-platform optimization
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Growth Social Media Management
Bridges the gap between strategy & execution.
For brands ready to go beyond simply posting, this package blends consistent content delivery with light community management. You’ll not only maintain a polished presence but also start building two-way relationships with your audience to strengthen engagement and trust.
Payment: $2,500/month at a 3 month minimum
Includes everything in “Essential”, plus:
- Daily comment & DM responses (15 minutes, 5 days/week)
- Weekly & monthly reporting on growth
- Light design & editing for up to 20 posts per month
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White Glove Social Media Management
Your own social media department.
Your plug-and-play social media department. With this package, I’ll take full ownership of your content creation, engagement, and reporting. Think of it as hiring an in-house team without the overhead, giving you the creative, strategic, and relational support needed to scale with ease.
Payment: $3,500/month at a 3 month minimum
Includes everything in “Essential”, plus:
- Daily comment & DM responses with proactive outreach (30 minutes, 5 days/week)
- Weekly, monthly, and campaign-level reporting
- 1x Content Intensive/quarter
- 20 custom posts/month (photo, video, graphics) created for you
Looking for something else? Reach out and we'll see what we can do.
No gimmicks, no pressure, only strategy that works.
Let's scale your wellness brand using my 10+ years of social media experience
I’m Carlisle Russell, a social media strategist and campaign consultant with more than a decade of experience scaling eCommerce and wellness brands that want to do good and build community while they're doing it.
If you’ve ever cringed at fear-based marketing, felt overwhelmed trying to show up online, or wondered how to turn your values into net revenue growth... you’re not alone.
I can take the ideas in your head and translate them into a social media strategy that turns your audience into loyal community members (without the burnout or B.S.)
Want to know how I got here, and why your brand will thrive when working with me?
Testimonials:
110% worth my time and investment. You just feel so much less like you're scrambling and trying to figure everything out on your own.
Taylor West
@taylorannwestt
I can't recommend someone any higher than her! I was fortunate enough to have a couple meetings & planning sessions with Carlisle. She gave me fantastic insight, a clear plan of attack, & the results were worth far more than I paid her!
Vince Romanelli
@vince.romanelli
Carlisle is an absolute pro! She brings creativity and energy to your project on day one. Highly recommend for strategy, direction, and consultation on your next project or business launch!
Drew Schuer
@drewschuer
Working with Carlisle is something that I look forward to! My business is my baby, and I felt like my baby was in the best possible hands! She helps me feel energized about marketing!
Carson Love
@carsonmlove
Working with Carlisle has been a wonderful experience. I appreciate [her] attention to detail and ability to translate the needs of a business to social media strategy and content.
Dr. Josh Axe
@draxe
I appreciate [her] attention to detail and ability to translate the needs of a business to social media strategy and content.
Meghan Lamle
@meghan.lamle
